Events
3 articles
- Understanding Pixel ID for your funnel/website event trackingTo effectively manage event tracking on your website, follow these steps to locate and create your Pixel ID: Creating a New Facebook Pixel - Access Facebook Ads Manager:- Open your Facebook Ads Manager. - Click on the top menu and select the “Pixels” link. - Create a Pixel:- If no pixel is curren
- Configuring Conversion API EventsEnhance your event tracking by sending automatically triggered standard events directly to Facebook’s servers, bypassing browser limitations and ad-blockers. This powerful feature, known as Conversion API enables seamless event tracking, allows you to send all events using both the browser and the
- Configure Meta Conversions API Access TokenImprove event tracking accuracy by sending events directly from your server to Meta using the Conversions API. This helps reduce data loss caused by browser restrictions, cookie limitations, and ad blockers while improving attribution and campaign reporting. TABLE OF CONTENTS - What is Meta Conversi